
Block Play is one of the most powerful and enduring forms of constructive play in early childhood. For infants, the use of developmentally appropriate soft blocks (like Bright Day’s polyethylene EVA foam blocks) is an unparalleled play activity tool. While the iconic unit block is for older children, the soft, large foam blocks are fundamental stepping stones to a lifetime of learning.
The Quick Developmental Boost for Your Infant
Engaging with soft blocks provides immediate and profound benefits for child development. Research shows that this kind of playful learning promotes development across several crucial domains: social, emotional, language, motor, and cognitive skills (Yelland, 2011)¹.
This is what block play achieves:
- Motor Skills: It’s a workout for both gross and fine motor skills. Infants hone their hand-eye coordination and develop muscle control, beginning their gross-motor skills journey.
- Cognitive Development: Early interactions with blocks introduce foundational concepts of cause and effect. When a stack of foam blocks tumbles, they learn a simple physics lesson. This starts the long journey toward problem solving and the development of cognitive skills and spatial reasoning.
- Language Skills: When parents or teachers narrate the play activities (“Big block on top!”), they are building the infant’s language development and language and literacy foundation. These language skills are strengthened during teacher-child interactions.
- Social-Emotional Skills: Even solo Block Play builds attention span as infants focus on a task, a key element of executive function. This encourages social development and lays the groundwork for complex social-emotional skills.
This early childhood engagement with large, soft construction toys allows for simple, active experimentation, setting the stage for the stages of block play they will encounter later.
New Block Play and Game Ideas for Infants
When working with infants, their stage of block play is primarily exploratory. They are learning about the properties of objects through actions like touching, transferring, and knocking down. These structured block activities provide an excellent alternative to excessive screen time and digital media.

1. The Container Game (Grasping & Transfer)
This classic activity is essential for developing fine motor skills and object permanence.
- Set up: Use a large, open-top bin. Place a pile of Bright Day’s blocks nearby.
- Activity: Encourage the infant to transfer the blocks into the container and then out again. Line the box with bright construction paper to enhance visual appeal and provide excellent visual perceptual skills practice.
- Development Focus: Excellent practice for the pincer grip and learning about volume, which are precursors to early math concepts. This is a great sensory play experience.

2. The Knock-Down Zone (Cause and Effect)
For an infant who can sit unassisted, the joy of destruction is a powerful learning tool.
Setup: A parent or teacher quickly stacks three to four soft blocks (like the BIG Bright Block Kit). A clear Block Play Area on the Classroom Carpet is ideal.
Activity: Encourage the infant to use their hands or even their whole body (gross and fine motor skills) to knock down the tower. Use an enthusiastic phrase. This solidifies the concept of cause and effect and builds gross-motor skills.
Development Focus: Problem solving and anticipation, which builds attention span.
3. Sensory Sorting Fun (Visual and Tactile)
Blocks of different sizes and geometric shapes are perfect for sensory play.
Setup: Provide a mix of large soft blocks of varying colors and geometric shapes. You can even include textured materials to stack them on.
Activity: Guide the infant’s hand to feel the different surfaces of the foam blocks. You can create a simple ‘sorter’ by pointing to a color-matched area of the Classroom Carpet.
Development Focus: Visual perceptual skills, differentiation of geometric shapes, and early categorization, which are essential early math and science learning skills.
4. The Block Roll (Spatial Awareness)

An introduction to movement, trajectory, and spatial awareness.
- Setup: Clear a path on the floor. Use the larger, lightweight foam blocks as obstacles or tunnels from the ROCK+ROLLER! kit.
- Activity: Gently roll a block or a soft ball toward a low stack of blocks. Encourage the infant to crawl over, around, or even push the block through the ‘tunnel.’ This is a crucial, safe introduction to the construction options available and an engaging form of creative block play.
- Development Focus: Gross-motor skills, understanding basic physics, and developing spacial ability.
5. Picture Book & Block Scenery (Language and Literacy)

Connect the physical toy to the narrative world.
- Setup: Read a picture book featuring animals, houses, or construction workers building a structure. Keep a few animal-shaped foam blocks (like the ones from our Big Block Zoo) nearby.
- Activity: After reading, help the infant recreate a very simple scene. Place two blocks upright. Say, “The Elephant is in the house.” Use this opportunity to boost language development by pointing to the “perpendicular and parallel forms” of the blocks without expecting the infant to repeat the terms. This is a form of early pretend play that integrates language and literacy, ideal for early childhood programs.
- Development Focus: Language development, early literacy, and abstract thought (a block can be a house).
6. Mirror Play (Self-Awareness)

Infants are fascinated by faces, especially their own.
- Set up: Use baby-safe mirrors and a few soft blocks. Place the mirror near the Block Play Area.
- Activity: Have the infant sit next to the mirror while holding a block. Watch as they look at their reflection and their block simultaneously.
- Development Focus: This simple interaction enhances social development and self-awareness.
Future Foundations: Early Science Skills
While these activities seem simple, they are the constructive play foundations for more advanced skills. The act of stacking, balancing, and designing structures with construction toys builds science skills, scientific reasoning skills, and early math concepts well before a child ever needs a tape measure or encounters interlocking blocks. This creative block play supports the development of crucial 21st century skills and the design process.
Start Building Little Futures Today!
Ready to transform your infant’s playtime into a powerhouse of learning? Bright Day Big Blocks offers the perfect collection of safe, durable EVA foam blocks designed specifically for babies and toddlers.
Give your little one the ultimate sensory and motor development experience.
- For the earliest builders: Explore the BIG Bright Block Kit for large, easy-to-grasp shapes.
- For imaginative exploration: Check out the Big Block Zoo to combine block play with pretend play.
Get in touch to shop the Bright Day Big Blocks collection and bring the fun of constructive play into your home or early childhood program! Call us at 01-818-914-6541 or email contact@brightdaybigblocks.com.
Sources
- Yelland, N. (2011). Creating digital learning spaces for the 21st century. Early Child Development and Care, 181(5), 675-687.

















